Saturday, May 1, 2010

David&Goliath


Mammoth "Play Big" print ad. This ad reminds me of the VW "Think Small" ad by Bernbach. Instead of the small skier being the focus, the BIG MOUNTAIN is the focus. It's clever, simple, and gets the point across. All you need in mammoth is a pair of skies and a mountain-you're set!


Mammoth Play Big Commercial
A little comic relief for all you Cali-brah's. Don't get me wrong, I wouldn't mind living at the beach, with only an hour plane ride to go skiing.

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